Audi Adopts New Name Designations Across The Range

Added: 30 August 2017

Audi Adopts New Name Designations Across The Range

Audi has devised new names for the power output designations of its TFSI, TDI and e-tron models, which will apply globally. The well-known names of the Audi series, from Audi A1 to Audi Q7 will remain the same, but within the model groups two numbers are set to replace the previously used ‘type’ designations. The two numbers will represent the specific power output of the model and will be applied to cars with combustion engines and Audi e-tron models with hybrid and electric motors.

The sub-classifications devised by Audi reference the performance levels of the model and are two numbers relate to the power output in kilowatts (kW). For example, models with a power output between 81 and 96 kW (110PS and 130PS) will have the number ‘30’ added on the rear. Whilst ‘45’ will be on the rear of models with power outputs between 169 and 185 kW (230PS and 252PS). The new numeral designations will be added alongside the engine technology designation; TFSI, TDI, g-tron or e-tron.

The new two-numeral combinations will increase in increments of five and thus represent the hierarchy in the model families and the model range. The starting model in the Audi range is the Audi A1 25 TFSI, which has a power output of 70 kW (95PS) and the top-of-the-range model is the Audi A8 55 TFSI with a power output of 250kW (340PS). The high-performance S, RS and Audi R8 models are retaining their classic names to indicate their special position at the top of the model range.

Dr. Dietmar Voggenreiter, who is on the Board of Management for Sales and Marketing at Audi AG, said: “As alternative drive technologies become increasingly relevant, engine displacement as a performance attribute is becoming less important to our customers. The clarity and logic of structuring the designations according to power output makes it possible to distinguish between the various performance levels.”

These newly created names will be introduced with the new generation Audi A8 in Autumn 2017, with the two six-cylinder engines being renamed from 3.0 TDI with 210kW to the Audi A8 50 TDI and the 3.0 TFSI to the Audi A8 55 TFSI.

All new Audi models launched will appear with these new designations and the remaining model series in the current range will be changed in time for the Summer 2018 model year changeover.

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