SEAT looks back on its 75 years of making history and its commitment to leading the future of mobility. SEAT S.A has been a recognisable economic and industrial driving force in Spain, with the two brands SEAT and CUPRA looking to make Spain a benchmark in electromobility and placing Europe into an electric era.
"SEAT S.A. was founded 75 years ago to guarantee mobility and with that goal in mind, we put Spain on wheels. Over three-quarters of a century, we have led the growth of our sector thanks to the efforts of thousands of people who have allowed us to earn the trust of entire generations of drivers in more than 70 countries. We want to thank all of them—our partners, dealer network, institutions, and, above all, the SEAT S.A. team. Over 75 years, we have demonstrated the strength of Spanish engineering and design, and now, with our SEAT and CUPRA brands, we are ready to lead a new era of mobility from the Iberian Peninsula and put Spain and Europe on electric wheels.”
Markus Haupt, Interim CEO of SEAT and CUPRA and Executive Vice President of Production and Logistics
SEAT S.A has been a benchmark in Spain’s industrialisation with the factory in Martorell and plant in El Prat de Llobregat. The company contributes around 1% of the national GDP with the automotive sector, and has manufactured more than 21.5 million vehicles with 77 models around the world.
The company’s Technical Centre has played a critical role in establishing SEAT S.A as a force of innovation and development in Spain’s automotive industry. It has led to the success of SEAT and CUPRA with almost 35 million kilometres of testing, more than 950 prototypes and 359 patents. More than 78,000 people have worked in the factories and offices during the 75-year history. Presently, the company has around 14,000 direct employees and 100,000 indirect jobs.
"People are the foundation of the success of the company and its two brands, SEAT and CUPRA. They are what have brought us here, and we want to recognise and thank them for their efforts over these 75 years. Since our beginnings, we have been committed to the development and inclusion of women in the workforce, and we understand that diversity is the best way to face the future. We have fostered young talent for 68 years with our Apprenticeship School, where we have trained more than 3,000 professionals; and we are now undergoing the largest cultural transformation in our history to prepare for the future. We are convinced that by working together, we can continue to achieve incredible things.”
Laura Carnicero, Executive Vice President of People and Organization at SEAT S.A.